For Entertainment

Take Audience Engagement to the Next Level

Discover how virtual reality can enhance your next tradeshow, virtual event, or party.

Virtual reality in event management is undoubtedly going to become the next trend within the industry.

In recent years, virtual reality (VR) has been in the news, and for all the right reasons. It’s fresh, exciting, and delivers an immersive experience that’s wowing users all across the globe.

Conferences and meetings

Virtual reality can be an excellent vehicle for team building exercises and business activities aimed at strengthening goals and creating a strategic focus. A shared VR activity is a perfect icebreaker for attendees that haven’t met. There are many off-the-shelf VR puzzles and games that get people working in teams and are perfect for this. More businesses want to show their audience instead of just addressing them through words or endless PowerPoint slides.

Fairs, Exhibitions or Trade Shows

Get visitors to your stand or display excited about engaging with your brand via a VR experience. Give them an exciting branded challenge or demonstration that gets their adrenaline pumping; it’s a great way to stand out and be remembered.

Virtual Reality (VR) is one of the most hyped technologies of the last decade. Global giants Google, Microsoft, Apple, and Facebook have all invested billions in building the hardware, creating software, and developing applications. Event professionals are jumping on the trend and realising the potential of VR in transforming their events. The short; VR in the event space is here to stay and its the ideal environment to utilise the technology’s potential.

For training seminars or product launches

They say doing is far better for learning than just seeing or hearing. And when you can’t physically demonstrate the new product, service or solution VR is the next best thing. VR is an excellent training platform because it’s cost effective and the closest you’ll get to doing it in real life. Any simulations feel real to the user. Users can make a decision that feels impactful, but it can still be changed or reset entirely.

Recruiting Talent at a careers fair

Like with any media, using the right technology to appeal to your target market will make your campaign more effective. It’s no secret that VR is more popular among younger users. 50% of users between the age groups of 20-29 and 30-39 are very interested in virtual reality, with only 6% expressing no interest at all.

For Charity Events

Show your donors the actual impact of their contribution in a way they can almost touch and feel. Guide them through a ‘before and after’ experience that illustrates exactly what you can achieve together. A VR campaign does something many cause-driven organizations all over the world struggle to achieve. Virtual Reality can show donors exactly where their money is going and the outcome it achieves.

For Sales Events and Launches

From a virtual factory tour to product experience, VR can amp up a sales force and help them truly understand the product and your objectives. Beyond the event, a portable VR version of the content can be used to inspire their customers! Some companies aren’t limiting themselves to brining just products to their tradeshow, instead they’re using VR technology to bring the entire building with them. What better way to immerse customers into your brand.

Ask yourself what are your goals for your event and then see how you can leverage VR to help get you there.